Compare GDPR Representative Prices for EU & UK

• Article 27 GDPR: mandatory representative outside EU/UK
• Combined prices often more advantageous than separate purchases
• Check coverage for EU + UK, languages, certificates
• Beware of hidden fees and service exclusions
• Choice depends on target market and business type

Updated 24 October 2026 · 7 sources checked

Providers compared

Prices as published on each provider's website on 24 October 2026, excluding VAT unless stated. Each row links to its source.

Legal Requirements: Key Articles and Obligations

Appointing a GDPR representative is a legal obligation for companies established outside the EU or UK that offer goods or services or monitor individuals in these territories. Article 27 of the EU GDPR requires this designation for any entity outside the EEA targeting the European market, while the UK enforces a similar obligation since Brexit under Article 27 UK GDPR. These obligations are independent: an EU designation does not cover the UK, and vice versa. The official text of Article 27 GDPR (link) specifies the representative must be established in the EU and mandated in writing. Authorities can impose fines up to €10 million or 2% of global turnover for non-compliance (Article 83(4)(a) GDPR).

Since January 1, 2021, the UK GDPR operates separately: a non-UK company targeting UK customers must appoint a local representative (e.g., REP27 LTD in Suffolk). Both designations are required for any company outside the EU and UK selling in both zones. For Switzerland, Article 14 nFADP imposes a similar obligation but only if four cumulative conditions are met (offer, volume, regularity, high risk). REP27 includes a free Swiss assessment with each combined EU/UK plan to avoid unnecessary Swiss designation.

In summary: any company outside the EU/UK targeting either market must appoint a separate representative for each territory unless it has a real and stable establishment in the relevant zone.

How to Choose Your GDPR Representative for EU/UK: Criteria and Comparison

Choosing a GDPR representative depends on several practical and strategic criteria. Key comparison points include:

• Published annual price: Some providers offer a combined EU+UK rate (e.g., REP27, Euverify), others charge separately per territory. Compare total cost over one and multiple years, as some offer renewal discounts (e.g., REP27: combined renewal cheaper than two separate subscriptions).
• Included/excluded services: Check if the price covers formal designation (signed letter, certificate, QR code), multilingual wording for privacy notices, request management (number included, languages), synchronized renewals, and extras like Swiss assessment (offered by REP27).
• Onboarding procedure: A single form for EU+UK simplifies the process (e.g., REP27), while two providers mean two separate processes, document sets, and renewal dates to manage.
• Languages and support: Some providers offer multilingual desks (REP27: 8 languages), others limit to English or email only.
• Additional options: For physical product sellers, check if you can appoint a GPSR product manager or CE representative (REP27 Multi plan).

Included/excluded/additional fees table:

In practice, your choice will depend on combining these criteria with your specific needs (target markets, request volume, sector requirements).

What the Price Really Includes: Details and Pitfalls to Avoid

The listed price does not always cover the same services depending on the provider. Here is what you should concretely verify:

• Formal designation: Signed letter, named certificate, QR code, and public verification page are essential to prove compliance. REP27 provides two separate certificates (EU and UK) with distinct codes, facilitating verification by clients and authorities.
• Request management: Some plans limit the number of requests handled (e.g., REP27 Base: 10/year, unlimited on Standard/Multi). Check if the desk is multilingual and if GDPR deadlines (30 days) tracking is included.
• Wording for privacy notice: Multilingual and distinct wording per territory avoids common errors (e.g., mentioning an EU representative for the UK is incorrect).
• Annual renewal: Grouped renewal simplifies management and reduces compliance risk (REP27: single date for EU+UK).
• Additional services: REP27 includes a free Swiss assessment, avoiding unnecessary Swiss representative fees if conditions are unmet. For physical products, GPSR/CE responsible function is available on the Multi plan.

Some providers (e.g., Gabsor, Euverify) include management tools (ROPA, badge, audit trail), but usage limits (entities, members, turnover) must be checked. GDPR Gateway covers only the EU, not the UK.

Hidden Fees and Common Exclusions: What to Anticipate

Hidden fees and exclusions are common in this sector. Watch out for:

• Fees per request: Some plans limit the number of processed requests or charge beyond a quota (e.g., REP27 Base: 10 requests/year, beyond which upgrade to Standard is required).
• Onboarding or transfer fees: Not always clearly stated. REP27 charges transfer from another provider at the renewal price, not as a new designation.
• Sector exclusions: REP27 excludes clients in certain sectors (children, crypto, pharma, gambling, weapons, large-scale sensitive data, etc.). Always check exclusion lists: uncovered activities may lead to immediate service termination.
• Liability limits: The representative is never responsible for overall compliance, only for forwarding requests and record-keeping (Article 30 GDPR on some plans).
• Notice and termination notice: REP27 requires 30 days written notice before the anniversary date to terminate. Other providers may have different conditions.

See the included/excluded/extra fees table above for each provider.

Designation Process: Concrete Steps and Checklist

Appointing a GDPR representative for EU/UK generally follows these steps:

1. Needs analysis: Determine if you target the EU, UK, or both. Use the decision table below.
2. Provider selection: Compare offers based on your markets, request volume, languages, and sector exclusions.
3. Document preparation: Processing descriptions, Article 30 register, company contact details, authorized signatories.
4. Form completion: REP27 requires a single form for EU+UK. Others may require two separate procedures.
5. Verification and signature: Provider verifies info and signs designation (two entities for REP27: SE for EU, LTD for UK).
6. Certificate and wording delivery: You receive two certificates, two QR codes, and two wordings to include in your privacy notice.
7. Notice update: Add two distinct lines for EU and UK per provider instructions.
8. Renewal: Check single renewal date (REP27) or manage two deadlines if using two providers.

Buyer checklist:

1. Identify your target markets (EU, UK, Switzerland…)
2. Verify if you are outside EU/UK
3. Analyze offers (prices, inclusions, exclusions)
4. Prepare your documents (register, processing descriptions)
5. Check onboarding procedure
6. Order, sign, update your legal notices
7. Plan renewal and request tracking

Decision: Who Needs What? Matrix and Concrete Examples

The need for a representative depends on your location, activity, and target markets. Use the following matrix to decide:

Concrete scenarios:

• American SaaS selling in France and the UK: Must appoint two representatives (EU + UK). Simplest solution: combined provider (e.g., REP27 or Euverify).
• Chinese seller on Amazon Germany and UK: Must appoint EU representative (for Germany) and UK representative (for UK). Check if provider offers GPSR/CE for physical products.
• British online store selling only in the UK: No EU representative needed. If selling to the EU, only EU representative required.

What Providers Don’t Always Say: Exclusions, Limits, and Pitfalls

Many providers omit clearly stating important limits or exclusions:

• The representative is not a DPO: They do not provide legal advice, audits, or substantive responses to requests. They only forward requests and keep records if the plan includes it.
• Sector exclusions: REP27 excludes clients processing large-scale sensitive data, child services, crypto, data brokerage, gambling, weapons, or general public pharma. These exclusions are rarely highlighted on competitors’ sites.
• Fees per request or user: Some plans limit requests or users. REP27 requires upgrade from Base to Standard beyond 10 requests/year.
• Termination notice: REP27 requires 30 days written notice. Check conditions with each provider.
• Liability limitation: The representative is never responsible for overall compliance, only for forwarding and record-keeping.
• Renewal synchronization: Two providers mean two deadlines, increasing risk of compliance gaps.

Always verify these points in the chosen provider’s terms and FAQ.