Regulation (EU) 2023/988 · Article 16

eBay puts the responsible person on the listing page, in front of the buyer.

eBay does not hide the details in a compliance tab. The name and address of the responsible person appear on the item page, which means a competitor, a buyer or an authority can read them without asking you anything.

Contact point receiving an authority request — eBay GPSR responsible person — Contact point receiving an authority request.

Public by design

Because the details are displayed rather than filed, mistakes are visible. A missing address, a warehouse used as a contact point or a name that does not match the packaging can all be spotted by anyone browsing.

That visibility cuts both ways: a clean, verifiable entry is a signal of a serious seller, and buyers of regulated goods do notice.

Bulk listings and the same field

Sellers with large inventories usually fill the field through a listing tool or a file upload. The value has to be identical across the catalogue, because inconsistency is what triggers a manual review.

One appointment covering unlimited products keeps that simple: one block of text, applied everywhere.

European market surveillance authority building — eBay GPSR responsible person — European market surveillance authority building.

Second-hand goods and the edge cases

Used consumer products sold by a business seller are inside the scope; genuine private sales are not. The line follows whether you are acting commercially, not whether the item is new.

If you sell refurbished stock as a business, treat it as covered and name an operator.

The four things you receive

Mandate, label block, live verification code and a staffed contact address inside the Union, all issued the same working day.

Every one of them is meant to be checked by someone who has no reason to believe you.

Built to be verified by a sceptic

We assumed from the start that the person reading your label would rather not take your word for it.

Everything in the service is shaped around that assumption, which is why it holds up when it is tested.

Questions we are asked

Is the responsible person shown to buyers on eBay?

Yes. eBay displays the details on the item page for EU listings, alongside the safety information, so the entry is public rather than internal.

Do I need a separate appointment for eBay and Amazon?

No. The mandate is with you and covers your products across every channel, so the same details go into every platform's field.

What about used items?

Business sellers of used consumer products are covered. Private individuals selling their own belongings are not carrying out a commercial activity and fall outside the rule.

When the detail is on public display, the only comfortable position is one where the detail is true and checkable.

Appoint us and put the block on your label today

Designation is issued the same working day the form and payment are complete. Unlimited products on every plan.

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